The Latest In Outrageous
It’s been a very interesting month. We have a few stories for you: Google Glass has been gaining major traction and raised questions about privacy and security. YouTube announced the launching of its first paid channels that target an ever-growing market of “cord cutters”. Lab created hamburgers, the taste won’t [...]
Outrageous marketing ideas gathered from ‘round the Web
We live in an age when marketing messages are ubiquitous. They’re on gas pumps, Facebook pages and woven into our clothes. As a result, marketers must work harder than ever to stand out. One approach is to go for the outrageous. By outrageous, we mean anything that is highly unusual [...]
Beam Me Up Scotty
You would think that there was some type of cross-promotion with Star Trek: Into Darkness for this outrageous story… but there isn’t. Thousands are getting the opporutinty to participate in a privately funded colonization of Mars. Yes, that Mars. The program named Mars One will send four lucky (or unlucky [...]
What we’re up to
With the late arrival of Spring, our normal outdoor activities have been replaced with indoor entertainment. Here are the books and movies that haves been occupying our team’s free time: Fred Most recent movie: Mud - Two teenage boys encounter a fugitive and form a pact to help him evade [...]
Product placement – outrageous or not?
Overall, do product placements in media add or subtract from the experience? Product placements promote the brands willing to pay for the screen time and also create a more “realistic” cinematic experience. We’re bombarded with messaging in our normal lives; it’s logical that movie and television characters would also be [...]
Outrageous Marketing That Paid Off
Sometimes, marketing campaigns break the rules and go against conventional knowledge in order to make a point or build awareness. Since this month’s theme is all about “outrageous ideas”, what better way to celebrate that theme by talking about risky marketing tactics that paid off? Doritos Crowdsources It’s Advertising Back [...]
From Fresh to Outrageous
Our word for the month of May is Outrageous and I have to say, we’re all pretty excited about this word and have some fun ideas lined up to represent it. Last month our word was Fresh as we were thinking April...Spring...Fresh...right? However, April brought more snow than showers but [...]
Fresh blog from our fresh face
The following blog is written by Tim Swenson, the newest member of the d.trio team. Tim joined us mid-April as an Assistant Account Executive. A lot of images come to mind when I hear the word "Fresh". Most of these images are of food. Personally, I don't eat out a [...]
3 fresh trends in food, funding & technology
Trends are always changing (that’s why they’re called trends). Sometimes trends can give a glimpse into what the future holds. It’s a dynamic world out there and I’m here to give you a snapshot into some of the freshest trends in funding, food and technology. Kickstarter is fundamentally shifting the [...]
What my mom meant by fresh
My mother used to call me fresh. Or more accurately she would say something like, “don’t get fresh with me.” What I remember most is that being called Fresh felt more like a compliment than an reprimand. Maybe my mother said it with some sort of repressed smile on her [...]