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Ideas to Ponder – September 2026 Edition
An inside look at our latest explorations and undertakings and the articles and inspiration we've been finding that keeps our thinking fresh.
Around the Agency – September 2026 Edition
An inside look at our latest explorations and undertakings. This past month at cat&tonic we've been putting our values to work—by acting on our belief that making a positive impact matters, no matter the size. cat&tonic, friends, and family embarked on a $40 giving project to create a ripple [...]
Values are decisions: How to operationalize organizational values
Most organizations have values.They’re on the website. They show up in recruiting materials and onboarding decks. Maybe they’re painted six feet tall on a conference room wall.And then Monday morning happens.A client asks for something the team doesn’t believe is right. A manager has to deal with a high performer [...]
Ideas to Ponder – August 2026 Edition
An inside look at our latest explorations and undertakings and the articles and inspiration we've been finding that keeps our thinking fresh.
Around the Agency – August 2026 Edition
An inside look at our latest explorations and undertakings. We recently kicked off a visual brand refresh for a deeply rooted community organization with a long history, strong values and an unusually meaningful relationship with the people it serves. The work will build on work we've already done [...]
The wins your marketing team forgot to celebrate
Marketing teams have a strange relationship with success. When something goes wrong publicly—a campaign misses the mark, a social post creates controversy, a launch underperforms—marketing is often the first place people look. When something goes right, it rarely gets the same attention. The campaign that exceeded its goals. The [...]
Ideas to Ponder – July 2026 Edition
An inside look at our latest explorations and undertakings and the articles and inspiration we've been finding that keeps our thinking fresh.
Around the Agency – July 2026 Edition
An inside look at our latest explorations and undertakings. Get to know the George Family Foundation. We recently partnered with the George Family Foundation to create an annual report that felt like more than a record of grants and numbers. Together, we shaped a 26-page piece that [...]
The thin line between gritty and unsafe
Every week at cat&tonic, we carve out time in our internal status meeting to talk about what’s happening in the world of marketing, branding, design, and the occasional visual that makes us all squint at our screens and say, “Wait. What are we looking at?” Recently, we spent that time [...]
Ideas to Ponder – June 2026 Edition
We wanted to shake up our usual formula and share some of the things that inspire us, make us laugh, and remind us that taking a breath now and then genuinely makes our work better.
