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Ideas to Ponder – November 2025 Edition
An inside look at our latest explorations and undertakings. Less panic, more purpose Another reason to take a deep breath and release some of the anxiety that AI will put us all out of work. This one harkens back to c&t’s signature question: What problem are you trying [...]
Around the Agency – November 2025 Edition
An inside look at our latest explorations and undertakings. MnSEIA Gateway to Solar 2025 Still buzzing from the MnSEIA Gateway to Solar conference, where panelists (including Megan) tackled a big question: How do you communicate clearly in a world overloaded with misinformation? A few standout reminders: Lead with [...]
Ideas to Ponder – September 2025 Edition
An inside look at our latest explorations and undertakings. Distilled research… and fun! Looking for shared smarts that don’t include a lot of reading? Say hello to Fun with Research. Whether you're into UX, market research, cognitive science, or just curious how people tick, these videos turn [...]
Around the Agency – October 2025 Edition
An inside look at our latest explorations and undertakings. Getting to know our clients It’s award season and we’re thrilled to share that our work earned a Gold Summit Creative Award for Elevation Point’s branding and launch, and a Bronze Summit Creative Award for Gateway Bank’s 20th [...]
Ideas to Ponder – August 2025 Edition
An inside look at our latest explorations and undertakings. A history lesson Still not sure brand investment makes sense right now? This guide from Frontify lays it out: 10 reasons why pulling back during a downturn is exactly the wrong move—and why strategic brand investment now pays off [...]
Around the Agency – August 2025 Edition
An inside look at our latest explorations and undertakings. Getting to know our clients Recently, we got a peek at one of the YMCA of the North’s hidden gems— the Y’s Gathering Pines Camp. This 20-acre wonderland gives Day Camp kids space to explore, swim, zipline, paddle, [...]
Ideas to Ponder – July 2025 Edition
An inside look at our latest explorations and undertakings. Every agency (ours included) has a hot take on why you shouldn’t cut marketing in a downturn. And while, yes, we’d love your budget, we’d say this even if you had none to give—because freezing spend is almost always [...]
Around the Agency – July 2025 Edition
An inside look at our latest explorations and undertakings. Fieldwork fieldwork Last week, Beth spent time at Fieldwork conducting one-on-one interviews with a hard-to-reach audience segment for an upcoming brand and research project. While we can’t name the client just yet, let’s just say food may be [...]
Ideas to Ponder – June 2025 Edition
Interesting and inspirational content worth sharing. The best of the best For the past 25 years, Interbrand (big branding agency in case you don’t know) has been conducting a massive ranking report for the Best Global Brands. It is always interesting, especially as it is based on [...]
Around the Agency – June 2025 Edition
An inside look at our latest explorations and undertakings. BABA Summit 2025: An agency odyssey When we were asked to name the best part of the #BABASummit2025, it felt nearly impossible. It was the electric sense of community where smart, generous agency leaders openly shared ideas and genuinely [...]
