![cat[&]tonic](https://cat-tonic.com/wp-content/uploads/candt_logo-rw.png){kind=logo}
Algorithms are at the heart of serving up relevant content online, whether it’s Google’s search algorithms or, in this case, videos on Facebook. Social media is in love with video and Facebook is now tipping the scales slightly in favor of longer videos – they understand that there is a greater commitment to watch longer content and don’t want longer videos to suffer just because they are longer.
This is good news for companies that have Facebook Pages with longer video content such as educational or instructive videos. However, the pressure is on those companies to keep the videos engaging and interesting to increase visitor engagement. Read on to see 6 tips to try.
About the Author: cat-tonic
More posts
Around the Agency – April 2026 Edition
An inside look at our latest explorations and undertakings. A beautiful day in the North Loop neighborhood Megan joined the North Loop Association Business Summit this month—bringing [...]
Clarity under pressure
In an era of accelerated consequence, the brands that endure are the ones whose meaning holds. When skepticism becomes behavior Why consequences now arrive faster Consumers build mental [...]
Brand as infrastructure
Identity as an operating system, not a performance Brand is one of the most discussed concepts in business—and one of the most consistently misdiagnosed. It is treated as expression, [...]
