I read this article the other day in Adweek and was struck by how closely it hit home – executives want to work with companies that care about culture. We have a passionate group at d.trio. We fight. We duke it out over the smallest details sometimes. We don’t hate each other at all – we have a culture that allows for a difference of opinion and there’s a knowledge that we’re each looking out for our clients’ best interest – then go hang out together and laugh. Ours is a culture that believes.
We believe so deeply that we proudly display our belief system on our website culture page. From our first day in business these principles ruled our approach:
Do the right thing for your client
Take business personally
Every project is important
Have a thick skin and a sense of humor
Be a problem solver
Do great work
Is this a more difficult way to do business? You bet it is. But is it the best way? Of course, and it’s the only way we know how. We love hearing about what works in other companies. Please share with us here or on our Facebook page what you believe in.
Born of curiosity and enthusiasm, we’re a scrappy group of smart, passionate marketers who work hard and play hard. We show up every day and fight for our clients who are making the world a better place. We listen with curiosity, explore deeply, ask hard questions, and sometimes put forth ideas that might make you squirm. Because we believe the status quo is good for growing mold but not much else.
The way we see it, change is the way forward and the magic happens when curiosity, math, science, instinct, and talent intersect.