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Thermon Branding
PROBLEM Thermon, a global leader in industrial heating solutions, has experienced continued growth through innovation and acquisitions. With over 3,500 employees worldwide, they were seeing inconsistencies in branded communications and creative execution. They needed to expand their current brand identity system to provide [...]
Seward Co-op Research
PROBLEM For 50+ years, Seward Co-op—a community grocery store—has played a vital role in its neighborhood. With new leadership came new goals: Recenter, simplify, connect, and grow through brand repositioning. But first, they needed to understand how their audiences felt about their brand. They needed deep research that [...]
