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George Family Foundation 2025 Annual Report
PROBLEM The George Family Foundation, a Minneapolis-based private philanthropic organization that provides grants to support nonprofits, was in search of a new creative partner to create their annual report. With its core mission to foster wholeness in mind, body, spirit, and community, the annual report [...]
YMCA Overview Brochure
PROBLEM YMCA of the North recently underwent a successful repositioning campaign to better articulate its brand through the lens of personal movement, motivation, and belonging. The campaign “What Moves You?” captures this evolution and their overall brand message of “One Y” emphasizes that the YMCA is a place [...]
Thermon Liquid Load Bank Video
PROBLEM Thermon, a global leader in industrial heat and power solutions, was launching a new category of products that represented an important shift for the brand: Poseidon™ and Pontus™ Liquid Load Banks designed for mission-critical data center environments.These products were not simple line extensions. [...]
Thermon Branding
PROBLEM Thermon, a global leader in industrial heating solutions, has experienced continued growth through innovation and acquisitions. With over 3,500 employees worldwide, they were seeing inconsistencies in branded communications and creative execution. They needed to expand their current brand identity system to provide [...]
Elevation Point Branding, Website, and Launch
PROBLEM A short amount of time stood between Elevation Point—a disruptive new company being formed by one of our financial services clients—and the launch of their brand and website. It was a big ask, but it wasn’t the first time we’d been given little time to do a [...]
The Reborn Project Branding
PROBLEM The Reborn Project—a non-profit formed by a group of post 9/11 veterans on a mission to prevent veteran suffering—needed to take their organization to the next level. They came to us for a new logo and fundraising materials for their first major initiative, The Resilient. Comprised of wounded [...]
SEMCIL Awareness Campaign
PROBLEM The nonprofit Southeastern Minnesota Center for Independent Living (SEMCIL) is a free, open-door resource to anyone who self-identifies as having a disability. When they received grant money earmarked for community outreach, they needed to find ways to get their message to their most [...]
Gateway Bank Awareness Campaign
PROBLEM Gateway Bank wanted to create brand awareness among new prospective clients. As a small, community-focused bank, they were looking to be more visible to those living within a 5-mile radius of their branches. In the past, the bank had done some smaller promotions with [...]
Y Adventure Magazine
PROBLEM As part of the YMCA of the North, Y Adventure is best known for their phenomenal summer youth camps. Consequently, these camps fill up fast, but the other outdoor adventures they offer for adults and families do not. Our client had big goals for the year, and they [...]
Thrivent Direct Mail
PROBLEM Thrivent Student Resources (TSR) offers resources that help people attend college with as little debt as possible. Their prospective audience consists of faith-based credit unions that don’t have those resources, but want to offer them to their members. TSR ultimately needed to create partnerships with these prospects so, together, [...]
