cat[&]tonic

Portfolio Skills: Branding

TWG Branding

TWG (formerly Tulsa Winch Group) had an aging brand focused on eight separate companies that had been acquired over 15 years. The brand was confusing and had not kept up with changes in their business. They hired us to research and develop a new brand architecture, visuals and messaging [...]

By |May 9, 2023|Categories: |Tags: |

Mount Yale Wealth Management Website

PROBLEM When Mount Yale Capital Group launched a new wealth management division, there was no place for prospective high-performing advisors and their high-net-worth (HNW) clients to go to learn about Mount Yale and the new services they were offering. It was crucial to quickly launch a new website that [...]

By |May 5, 2023|Categories: |Tags: |

CDS Branding and Awareness

B2B persona discovery and brand awareness Until they were acquired in 2021 by a global entity, CDS Visual was a start-up focused on 3D visualization services to help industrial suppliers grow their businesses online. After the acquisition, management had a vision for expanding its services, elevating its [...]

By |September 21, 2022|Categories: |Tags: |

Lake City Branding

Schmitt Music, a supplier of musical instruments and accessories wanted to create a new brand and logo for a product line to be used on a wide variety of instruments for a diverse audience. cat&tonic was asked to create an overarching master brand including a brand story and positioning. [...]

By |August 16, 2022|Categories: |Tags: |

NWHSU Branding

We helped Northwestern Health Sciences University (NWHSU), with an intense brand extension. NWHSU provides rigorous, hands-on education for careers in chiropractic, acupuncture and massage therapy and needed help with a brand extension for schools, clinics, and entities across the greater university. The work is being used for collateral, view [...]

By |August 16, 2022|Categories: |Tags: |

S&Y Branding

S&Y—a leading commercial and industrial paint contractor— initially came to us in need of a capabilities brochure. After further discussions about their dated branding and newly expanded services, we suggested they begin by updating their brand. And they agreed. Armed with results from a survey we conducted, we wrote [...]

By |August 15, 2022|Categories: |Tags: |

Twisted Traction Branding and Website

A high-energy brand for a twisted new company When long time boat enthusiasts (and twin brothers) Matt and Mark Asplund saw a need in their Lake Havasu community for better boat flooring solutions, they started their own company and dubbed it Twisted Traction. They asked us to create a [...]

By |August 15, 2022|Categories: |Tags: |
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