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Cook Compression Product Launch
Slick product rollout PROBLEM Cook Compression, a B2B compressor services provider, had a new product line they wanted to unveil to both clients and prospects. They needed a video that highlighted the products and a strategy for reaching prospects with their message. SOLUTION We created a straight-forward, informational, [...]
DocuMart Website Redesign
New website brings sizable increase in traffic PROBLEM DocuMart, an established mid-sized printer in several U.S. markets, needed to grow their brand and market share across the country, but they were operating with an outdated brand and website. They lacked unity in their marketing materials across locations. Their [...]
Gateway Bank Awareness Mailings
Gateway Bank contacted us for help in promoting their new Edina branch. A community bank offering both business and personal banking services, Gateway wanted to reach out to their Edina neighbors to generate awareness of the new location. For our creative strategy, we leveraged one of the features that [...]
InproSeal Ecommerce Launch
Ecommerce Promotion With their new eCommerce platform up and running, Inpro/Seal needed to boost registrations by familiarizing users with all its benefits. Making the digital transformation from their traditional B2B sales model to an online platform wasn’t going to be easy, but with a smart, enthusiastic transition [...]
Lake City Branding
Schmitt Music, a supplier of musical instruments and accessories wanted to create a new brand and logo for a product line to be used on a wide variety of instruments for a diverse audience. cat&tonic was asked to create an overarching master brand including a brand story and positioning. [...]
NWHSU Branding
We helped Northwestern Health Sciences University (NWHSU), with an intense brand extension. NWHSU provides rigorous, hands-on education for careers in chiropractic, acupuncture and massage therapy and needed help with a brand extension for schools, clinics, and entities across the greater university. The work is being used for collateral, view [...]
NWHSU Program Videos
Creating emotional connections In its quest to shape the future of healthcare, Northwestern Health Sciences University (NWHSU) needed a series of videos to create engagement among perspective students. Their goal was to create emotional connections through visual storytelling for each of their nine educational programs.Our job was to ensure the [...]
PLUS CPLP Promotion
After creating a new brand identity and successful lead generation campaign for an important initiative, PLUS (Professional Liability Underwriting Society) asked us to help them with graphic materials for a new product. In addition to a logo, we designed a cohesive series of graphics including email headers, static and [...]
S&Y Branding
S&Y—a leading commercial and industrial paint contractor— initially came to us in need of a capabilities brochure. After further discussions about their dated branding and newly expanded services, we suggested they begin by updating their brand. And they agreed. Armed with results from a survey we conducted, we wrote [...]
SunTrust Merger Communications
Communications for an emerging brand PROBLEM SunTrust and BB&T merged to form Truist—a new financial services company leveraging the best of both brands. A massive print and digital initiative was required to alert customers of the pending changes. The primary challenge was finding the right tone and images [...]
