These are some quirks of daily communication that we’ve noticed at d.trio marketing group. In this section we’ll be finding, exploring and clarifying communications conundrums in short snippets.
Do you use semicolons in your writing? If you answered no, you are not alone. The purpose of a semicolon is widely misunderstood and many of us prefer to avoid them. However, if you want to take your writing skills to the next level (or at least bring them back to where they were when you took grammar in junior high), following is a summary on the proper use of the mysterious semicolon.
Semicolons have three primary uses:
1) Semicolons help you connect closely related sentences/independent clauses.
Example: Grandma still rides her Harley motorcycle; her toy poodle balances in a basket between the handlebars.
2) Semicolons link clauses connected by conjunctive adverbs or transitional phrases.
Example: My father does not approve of his mother cruising around town on a Harley motorcycle; however, Grandma has never cared what anyone thinks.
3) Semicolons help to avoid confusion and link lists where the list items contain commas.
Example: On a Harley motorcycle, my grandmother and her poodle have traveled to Anchorage, Alaska; San Francisco, California; and Tijuana, Mexico.
Born of curiosity and enthusiasm, we’re a scrappy group of smart, passionate marketers who work hard and play hard. We show up every day and fight for our clients who are making the world a better place. We listen with curiosity, explore deeply, ask hard questions, and sometimes put forth ideas that might make you squirm. Because we believe the status quo is good for growing mold but not much else.
The way we see it, change is the way forward and the magic happens when curiosity, math, science, instinct, and talent intersect.