Around the Agency – March 2025 Edition
An inside look at our latest explorations and undertakings. Training the trainer Did you know you can train your AI tool to speak in your voice? If you run a small business or you’re working on growing your personal brand, you probably spend a lot of time creating [...]
Around the Agency – February 2025 Edition
An inside look at our latest explorations and undertakings. Bright Ideas We just launched a pay-per-click campaign for our first-ever solar client. If you live in our neck of the woods and you’re considering adding solar to your home, they’ll do a free estimate for you. If [...]
Around the Agency – December 2024 Edition
An inside look at our latest explorations and undertakings. CAPtivating audiences Our not-so-secret weapon to helping clients understand their audiences is a combo of two things: 1) our premium subscription to GWI that gives us deep insights into people’s behaviors and 2) our ability to turn those insights into [...]
Around the Agency – November 2024 Edition
An inside look at our latest explorations and undertakings. A few of us recently found ourselves at the Sag Harbor Music Festival in New York, cheering on the rock band The Resilient. Were we trying to relive our youth? Not entirely (but maybe a little). Our client, The Reborn [...]
Around the Agency – October 2024 Edition
An inside look at our latest explorations and undertakings. We are infinitely proud of our longstanding partnership with the YMCA of the North. And so we’re thrilled to be helping them expand their Unlock It! program—a free self-guided scavenger hunt experience. Partially funded by a new state grant, the [...]
Around the Agency – September 2024 Edition
An inside look at our latest explorations and undertakings. Last month we celebrated Minnesota Solar Energy Industry’s 15th anniversary with our new friends at a St. Paul Saints game. It was so much fun meeting the MnSEIA staff and many of our fellow members for the first time. These [...]
Around the Agency – August 2024 Edition
An inside look at our latest explorations and undertakings. The venerable Brené Brown reminds us “we can have courage, or we can have comfort, but we cannot have both”. We recently took those words to heart. With no experience or direct contacts in the industry (but with loads of [...]
Around the Agency – July Edition
An inside look at our latest explorations and undertakings. We just launched something we’re calling our Spiky POV (thanks to Wes Kao for the idea). If you’ve seen our homepage or LinkedIn feed lately, you already know what it is. If you haven’t, you can read about it here. [...]