Moving, communicating, and winning
In with the new, out with the old It’s been almost a month since we changed our name. We planned and prepped for what seemed like forever and now we’re [...]
Fruits of a long, successful, ongoing relationship
Long before they were acquired by the YMCA and changed their name to the Y Adventure Lab, Cycle Health relied on our team to create materials promoting fun, healthy outdoor [...]
Corel becomes Alludo
When I was young and still learning about how a computer could be a creative outlet for design and illustration, I remember using CorelDRAW. It was one of the few [...]
5 things I learned from changing my company’s name
We recently changed our name from d.trio marketing group to cat&tonic. As you can imagine, it’s a major ordeal. This is our story of going through the process and the [...]
A labor of love
This is where we usually feature the work we do for clients and give you some background into the project. Since you already know us and we gave you the [...]
Letting the cat out of the bag
d.trio is now cat&tonic We’ve been lobbing subtleties, innuendos, and teasers into the digosphere for the past few months about big changes coming and we’re finally ready to tell [...]
Tearing off the Roof
For 22 years, d.trio has been a smart, nimble, and forward-thinking agency. Over those years, we have reinvented our brand several times as we shifted our business focus to embrace [...]
Empathy for the invested: creative and emotion
Something very exciting is happening at d.trio. Possibly one of the most interesting things that can happen to a designer or creative director inside their own creative or marketing agency. [...]
How to lose a sale with marketing automation
We generally like to focus on the positive around here, but we just couldn’t let this case of marketing automation gone wrong go without sharing it. Because as painful as [...]
Intelligent Creative in Action
Atlanticus, a provider of financial solutions to the consumer credit market, successfully uses direct mail to promote their credit cards. They recently entered the digital advertising space to market [...]
Illustration and big things brewing
We love helping marketing leaders find new ways to make their brand work harder—whether they’re looking to reinforce their existing customer dialog or resonate with them in new ways.
Glossary of Creative terms
A down and dirty guide to help non-designers communicate with actual designers If you’re not formally trained in design but need to communicate with designers who speak in what sometimes [...]