Author: Danette Knickmeier

RE+ 2023: A newbie’s perspective

Wow, what a trip! Both literally and figuratively. RE+ 2023 was the year’s biggest Renewable Energy tradeshow with its 1100+ exhibitors and 40K+ attendees. Why would cat&tonic, a small creative, branding, and marketing agency in Minneapolis schlep all the way to the desert to attend a tradeshow for an industry [...]

By |October 4, 2023|Categories: Renewable Energy|

A low-risk way to quickly grow your marketing team

The number and variety of tasks you and your team of marketers are responsible for in any given day is mind numbing. There’s a reason the marketing department is called the junk drawer of an organization. But when you ask for help, your boss says “maybe next year”. So maybe [...]

By |December 22, 2022|Categories: General|

Say this, not that

9 examples of using data insights to connect with customers In our recent research paper we used data from the Resonate Ignite Platform to pull a Personal Values Report on people who do their banking in different places. The goal of that paper was to help bank marketers learn [...]

By |December 8, 2022|Categories: General|
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