Around the Agency – February 2025 Edition

An inside look at our latest explorations and undertakings.

We just launched a pay-per-click campaign for our first-ever solar client. If you live in our neck of the woods and you’re considering adding solar to your home, they’ll do a free estimate for you. If you just want to admire our work, that’s cool too. Either way, go here.

We’re working on a new B2B digital marketing campaign for one of our banking clients. As always, we started with in-depth audience research (because that’s how we roll) and nailed down a plan. Next up: copywriting and design for creative assets.

For another financial client (a wealth management firm), we’re helping them position a family of funds with different names under one brand umbrella. We recommended a modern brand, a revamped brand hierarchy, and a new naming convention. Now we’re working on the visual assets so they can roll it all out into one cohesive brand.

We continue to be the creative counsel for our law firm clients. Last month, we made a motion and built a case for a rebrand, conducted a video shoot, drafted collateral, and designed a sleek new website. That site is currently under consideration and will soon be released on bail into the world. Meanwhile, a pay-per-click brief is under review. Next month, we’ll present the evidence to prove all these efforts have paid off. (sorry, not sorry for all legal puns).

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