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An inside look at our latest explorations and undertakings.
Actual hand craft
We’re launching a new campaign for a local bank that wants to showcase the personalized nature of its business banking—crafted for the local small business community. The concept uses a “handcrafted” theme, brought to life with a miniature model we built by hand. While we considered generative AI, we knew authenticity matters—especially to business owners who value real relationships over shortcuts. Our client loved it, and we’re excited to see the response.
On the gram
Want a peek behind the curtain and the occasional cat video, because there are never enough cat videos on the internet? Follow us on Instagram for creative inspo, behind-the-scenes antics, and the stuff that doesn’t make it into the brief—but totally should. @cattonic620
Learn to build your AI-Ready Brand Playbook
Tired of rewriting AI content because it sounds like a polite robot who skimmed your website once? That’s because AI doesn’t know you—yet. We’ve recently updated our AI-Ready Brand Playbook. It teaches AI exactly how you sound, who you’re talking to, what you sell, and what matters most to your brand—with the clarity and strategy that only comes from working with real branding experts.
But wait, there’s more
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About the Author: cat-tonic
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