You are reading the listicle version of the Psychology of Listicles! Below are five reasons listicles are popular among the masses. If you are still wondering what a listicle is at the end of this article, you can read a more in-depth explanation here in the traditional article version.
You know exactly when the article will end.
The format is easy for our brain to process.
We can skim a list and still get every bit of information from it.
Born of curiosity and enthusiasm, we’re a scrappy group of smart, passionate marketers who work hard and play hard. We show up every day and fight for our clients who are making the world a better place. We listen with curiosity, explore deeply, ask hard questions, and sometimes put forth ideas that might make you squirm. Because we believe the status quo is good for growing mold but not much else.
The way we see it, change is the way forward and the magic happens when curiosity, math, science, instinct, and talent intersect.